Monday, February 16, 2009

MM UGM.......................

Teaching Process
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  1. Teaching Excellent: the MM program is taught by the faculty that are highly qualified, most of them having their Ph.D.s from leading university not only in Asia, but also in America, Europe, and Australia. The program content and instructional method are designed to achieve a balance between theory and practice. The faculties are involved not only academically but also practices, so they are able to bring our goals mentioned above in to reality, bridging the academic and industry.
  2. Teaching Method: Classes emphasize learning through case based teaching method and group discussion. Through this method, students will learn to identify problems, think deeply about issues from multiple perspectives, propose, and evaluate the solutions. It will help them to easily adapt in the real job situation. A series of workshops on Case-Based Teaching Approach is conducted for faculty members to develop and support MMUGM teaching method. The audiences of these workshops are faculty members from MMUGM and other universities in Indonesia.
  3. Teaching and Learning Quality: MMUGM applies the codes of academic ethics to guarantee fairness, transparency, and responsibility in learning process. MMUGM will not tolerate any forms of illegal act against academic ethic such as cheating and plagiarism and will impose strict punishment over those who break the academic ethic.

In order to maintain and control the teaching quality, each lecturer performance will be evaluated in the end of trimester by the students who enroll his/her class. The Academic Affairs Office will administer the recapitulation of the evaluation result independently and report it to the Board of Directors and lecturer him/herself.

Concentration Courses
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Advanced Marketing Strategy
This course examines marketing strategy using a combination of text and case materials to develop relevant concepts and apply them to business situations. This course discusses the role of market-driven strategies in business performance and the formation and revision of business level strategies and the issues related to consumer and competitive analysis in both national and international markets. It is designed to meet the needs of students who wish to understand how marketing strategy fits into overall strategic planning function of the firm. It also provides students with analytical frameworks which will enable them to derive alternative approaches of marketing problems and develop criteria for evaluating those alternatives in terms of the impact marketing has on costs, price, sales volume, and consumer loyalty.

Analysis and Design e-Business
The subject explores the process of analyzing and designing of e-Business systems. It provides an in-depth understanding of how to integrate an end-to-end e-Business technology plan into an enterprise infrastructure and how to determine its business value. Companies have to implement focused e-Business strategies to build cutting edge enterprises that serve and retain customers, manage suppliers, and integrate selling chain. The course covers database and data ware-house, enterprise resource planning (ERP), supply chain management (SCM), customer relationship management (CRM), web technology for e-Commerce and e-Government, and the necessary concepts associated with the infrastructure including network device technology, security technology, ISPs and portals. The course also discusses related case studies, especially in Indonesian companies.

Consumer Behavior Analysis
Analysis of Consumer Behavior describes a conceptual framework of consumer behavior and other various issues to the applications of specific theories in psychology, sociology, anthropology, communication, and microeconomics. Consumer behavior focuses on buying behavior, or buying decision-making process, is influenced by various factors. These factors can be classified as: (1) external such as culture, sub-culture, social class, reference group, and family and (2) internal such as attitudes, personality, life style, motivation, and perception. Analysis of those factors is a necessary basis in developing marketing strategy such as those related to market segmentation, product positioning, and marketing communication.

Corporate Governance and Control
This course discusses the topics of control, differentiated into control at the top level of management, known as governance, and the control of the operation of an organization known as internal control. The economic crises in Indonesia opened the Indonesian mind on the importance of governance for public entities and corporations. To have a good managed and clean organization, governance must be supported by a good internal control system. After completing this course, students are expected to have good understanding on governance and internal control system.

Corporate Strategy
This course is designed to deal with the framework of strategic analysis at the corporate level. Attention is focused on the overall plan for managing a diversified firm. Two major challenges faced by firms that operate in more than one industry are: (1) the achievement of a position of sustainable advantage by adopting a strategy of diversification; (2) the management of a “conglomeration” of varied business enterprises. As an advanced course in strategic management, it presents an in-depth study of concepts and techniques of formulating and implementing corporate strategy. The intended goals of the course are to provide an insight into the impact involved in the choice of strategies, cope and organization, and to offer a set of concepts and tools for a critical evaluation of these issues. At the end of the course, student will be able to apply the framework of strategic analysis to firm competition in multiple industries.

e-Business Project Management
This course is designed to assist students in dealing with various issues in managing e-Business project. This course focuses on exploring the success and failure factors in developing and implementing e-Business systems. Some aspects of developing e-Business project within mobile business environments, such as the implementation of personal communications systems (PCS), voice over internet protocols (VOIP) specialized mobile radio (SMR), satellite-based communications will also be discussed in this course.

This course covers enormous potential of information technology, especially the World Wide Web, which transforms many marketing strategies. The marketing transformation results in new business models that add customer value, build customer relationships, or increase company profitability. Furthermore, the information technology has fundamentally changed consumer behavior. Topics include: traditional marketing concepts, new marketing paradigm, e–marketing environment, e–marketing strategy development, e– marketing management, and Customer Relationship Management. This course is designed to help students develop their knowledge and understanding of how to use electronic methods and information technology in marketing, the impact of the methods and technology on the efficiency and effectiveness of marketing functions, and the integration of the methods and technology in marketing strategy development.

Financial Analysis and Business Valuation
This course discusses financial statement analysis in details, covering users and providers of financial information, information characteristics, the environments of decisions, and the use of financial information in decision-making. After completing this course, students are expected to have a broad understanding on the purpose and objectives of financial information presentation and to be able to apply the analytical tools relating to the financial analysis in making business decisions.

Global Marketing
This course describes the way of how a multinational company plans, executes and controls its marketing activities to serve foreign markets. Global marketing environments consisting of economics, social, culture, law, and monetary are analyzed to identify opportunities and threats in the target markets. Formulating global marketing strategy is also discussed as an effort to serve the predetermined market segments by using forces of competitive global marketing mix. In other words, the company tries to achieve its global marketing goals by determining a specified global target market and using its sufficient marketing sources to the target market. The efforts are conducted in a superior way facing the age of technology advancement. Customer value is perceived as a controlling factor to formulate a broad strategy and refining it into a detailed marketing mix, i.e. product, price, place or distribution and promotion, and action plan.

Industry and Competitive Analysis
This course is an advanced course in strategic. It is designed to equip students with framework for analysis and the industries and competitors and approaches to developing sustainable competitive strategy needed to win the competition. Students will be exposed to concepts, techniques, and methods to gain insight about the competitive nature of the industries. Students will also be exposed with the concept of generic strategies, and techniques and approaches to building competitive advantage. In particular, strategic analysis framework and competitive analysis that will be discussed are the ones introduced by Michael Porter. It is hoped that after completing the course students will be able to apply to framework into variety of industry settings, and be able to develop an appropriate unit business strategy.

International Finance
The course introduces students to international finance including international markets, international investment, and international corporate financial management. In this course, we will discuss the overview of international finance, treatment of foreign exchange, currency and derivative markets, currency risk, international portfolio management, and international corporate financial management. We also will discuss international strategy and international investments. During the whole semester, we will discuss some cases and problem in international finance to improve our understanding on theories and practices of international financial management.

International Trade
This course is aimed at giving a comprehensive understanding on why and how international economic relations (trade, payment, investment, and employment) take place; explaining the instrument used, the regulation imposed, and the institutions involved or engaged; and analyzing the business implication in Indonesia.

Knowledge Management
This course is organized into three sections: Knowledge Matters, Knowledge Directions, and KM in Action. The first section establishes the fact that knowledge matters to an organization, being important to its success or even its very survival and covers basic knowledge matters such as the nature of an organization’s knowledge resources, the processing of knowledge assets, and factors that influence an organization’s conduct of knowledge management. The second section examines directions that an organization can follow in its KM initiatives, including various technological directions and competitive directions. The last section documents directions that diverse organizations have taken in their KM efforts.

Leadership and Innovation
This course is an in-depth introduction to and analysis of the key concepts and techniques of leadership. The course also explores the conceptual and empirical background of learning organization as a ground for innovation. The other issue to be discussed is the management of change, how to make people comfortable with change and endorse change in their organizations. The course also explores how to create an innovative culture that make a company as a high performance company. Other topics include the effective use of power and influence, and the role that leaders in work organizations have in establishing change and in fostering innovation. The course is a combination of strong theoretical background and the review of the state of the art in these topics, as well as empirical cases of real life applications.

Managing e-Business
Managing e-Business is an interdisciplinary course for post-graduate students to understand the dynamic of managing business process in the Internet era. In this digital economy, business organization has access to the global constellation of potential customers, suppliers, and partners. Business success, however, is predicated on sustainable business models that translate customer value into profits. Pedagogical approach in this course relies on a combination of classical lecturing and group discussions to encourage students’ participation and confidence in managing the complexity of transactions in business. Case studies will illustrate the challenges and opportunities in becoming a successful e-Business. Topics will be discussed, but not limited to, the evolution of e-Business, application of business models both at individual level and organizational level, strategic alliance of e-Business, customer relationship management, managing e-Business for public sector environment, and some public policy issues related to the implementation of e-Business. This course also will address how customer relationship management and strategic alliances in relation to the changes of a company’s business processes.

Organizational Development and Change
The course is designed to give a comprehensive understanding about the organizational change process. The course addresses the questions: why an organization should change, when the change should be conducted, what aspects of organization should be changed, how to implement the change, and who involves in change.

Organizational Structure and Design
This course is designed to provide the knowledge and skill to enable the students to create appropriate structure and design as required by the change of technology, politics, economy, law, social and other strategic business environment.

Portfolio Management
This course intends to derive an understanding of why people invest and how they make their investment decisions. This will require a blend of theory and description including a consideration of the capital markets and individual investment decision. This course will also help students to understand the valuation concepts and technical investment analysis for both individual securities and portfolio investments.

Risk Management
This course will focus on how to manage risk and return faced by managers of modern financial institutions. We will discuss types and sources of risk faced by financial institutions managers and methods to expand return with a managed level of risk to achieve the most favorable return risk outcome. In this course, we will discuss the overview of financial intermediaries and financial services industry, sources of risk-faced management.

Strategic Human Resources Management
This course introduces the theoretical and applied aspects of human resource management from a strategic business perspective. The course examines how to manage human resources effectively in the highly dynamic environment change, which is currently constraining organizations. The course also discusses the paradigm shift in human resource management, where in the new paradigm human resource is treated as the champion of competitive advantage. Among the topics included are: formulation and implementation of human resource strategy, job analysis, methods of recruitment and selection, techniques for training and development, performance appraisal, compensation and benefits, and the evaluation of the effectiveness of HRM systems. Emphasis is placed on integrating human resource management with the overall business strategy.

Strategic Information Systems
Information system (IS) plays three important roles in organization. Firstly, IS supports business operation (operational level). Then, it can be used for decision support (tactical level). Finally, it can create strategic advantage (strategic level). This course primarily focuses on the last point – the strategic issues related to information technology. It discusses, among others, the evolving role of information systems and technology in organization, the strategic use of IT, business model in the networked economy, IT based competitive advantage, and IT strategy alignment.

Strategic Leadership
A key leadership activity involves setting direction for an organization or group. While the focus of this course is not a business strategy, students will obtain a practical framework for ongoing strategic learning. This course will also examine a variety of issues related to strategic leadership, including decision-making, leadership communication, and the cognitive and emotional aspects that can imperil effective decision processes. Some issues related to ethical dimensions will also be discussed in this course.

Strategic Management Accounting
Strategic management accounting introduces students to innovative concepts of creating customer and corporate value through managing activities and processes. The course emphasizes on management use of cost information in decision-making. The course deals with product costing, activity management, value-chain analysis, and performance measurement. After completing the course, students are expected to have a good comprehension of concepts and the ability to design, evaluate, and execute strategic management accounting systems.

Supply Chain Management
Supply Chain Management is a special course designed to improve students’ understanding of strategic aspect of logistics mechanism to support the successful implementation of an integrated e-Business systems. The focus of this course basically is linking-up strategic importance of information technology and operations function, such managing flow of goods and services in business within an integrated enterprise settings.

Taxation for Business and Investment Planning
This course describes corporate tax issues such as differences in types of taxes and differences in tax regimes, tax planning, and their strategic effects on strategy formulation, investment policies and corporate planning. Students learn about tax regulation in Indonesia and some other countries which relevant to international aspect of taxation, and learn about the importance of those taxes on corporate plan, and investment decision.

Core Courses
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Business Ethics
This course introduces descriptive and normative ethical principles and their implication on individual behavior and business environment. Understanding ethical principles or norms provides insights to socially acceptable behavior and conduct. Although ethical issues encompass all aspects of social life, this course is focused on business ethics in national and international perspective. Therefore, it is designed to discuss various aspects that affect managerial decision making involving ethical issues.

Business Law
This course is designed to provide students with understanding of particular important areas of Indonesian business law. The course covers contract law including CISG (UN Convention on the International Sales of Goods), business organizations, foreign investment, banking law, capital market law, intellectual property law, and bankruptcy law.

Business Research Methods
This course introduces the basic concepts of research methodology and the business research process, beginning with exploration of business data in a firm, identification of business problems, formulation of the business problems, formulation of hypotheses, choices of analytical models, data gathering, data analysis, hypotheses testing, drawing conclusions, making recommendations, and policy implications. The course objectives are to develop students’ research skills and build their decision-making capacity.

Financial Management
The course introduces students to the greater depth on finance especially the financial management of business corporations. First, we will review some fundamental concepts on financial management. Second, we will discuss the strategic investment decision, including cost of capital, capital budgeting and cash flow estimation. Third, we will discuss the strategic financing decision including long-term financial planning, capital structure and dividend policy. Fourth, we will discuss the tactical financing decision such as lease financing and hybrid financing. Finally, we will discuss number of related topics in financial management, including derivatives and risk management and mergers. We will also discuss some cases in financial management to improve our understanding on theories and practices of financial management.

General Business Environment
The purpose of this course is to broaden student’s insight into the impact of the external environment (national and international, and economic and non-economic variables) on the management decision making process. Topics discussed include: the impact of economic, technological, social, cultural, political, bureaucratic, legal, demographic, and environmental variables on business growth. The economic system in Indonesia (national environment) will be looked at in terms of ideology and practice, national income, detail sectoral production and its use, government policy, population and job opportunities, and the problem of income distribution. Disscussion of the international business environment includes the following topics: international trade, the concept of comparative advantage, the international payments system and mechanism, impacts of international trade and finance on the domestic business environment, and the problem of protection.

Management Control Systems
Management control system is a course that introduces students to management dilemmas of how to implement corporate strategies. The course deals mainly with structures and processes used and executed by top management in ensuring subordinates to perform activities efficiently and effectively. The course also covers behavioral aspects of human and organization in the context of achieving individual as well as organizational goals. After completing the course, students are expected to have strong grasp of concepts and the ability to design, evaluate, and execute management control systems.

Marketing Management
This course describes the way a company achieves its marketing goals by determining a specified target market and using its sufficient marketing sources to successfully serve the target market. Therefore, marketing is an orderly and insightful process for thinking about and planning for markets. The efforts are conducted in a superior way facing the age of technology advancement. Customer value is perceived as a controlling factor to formulate a broad strategy and refining it into a detailed marketing mix, i.e. product, price, place or distribution and promotion, and action plan. Planning, evaluation and improvement relating to the marketing mix need marketing decisions by a manager. In making his decisions, he might be influenced by uncontrollably environmental factors, such as political, economic, social, legal, technology, demographic factors and competition.

Operations Management
This course is designed to provide a comprehensive understanding of managing operations, transforming inputs into useful outputs. Specially, the course objective is to provide students background knowledge on how goods and services are produced and the necessary skills in organizing these for productive enterprise.

Organizational Behavior
The course consists of blending of theoretical discussion of the subject matters and real life experiences of the business world. The course is designed to meet the current need of business environment. The textbook is intended as the source of academic information to be used to understand the real phenomenon of the business world. There are six cases to be discussed in class. The cases were selected on the basis of its relevance to the course content.

Strategic Management
The course of strategic management is intended to be a challenging, demanding, and exciting (capstone) course for the curriculum of management education. It is first and foremost a course about “Strategy” and about “managing strategy formulation and implementation processes,” especially in the contexts of global business environment. As a “big picture” course, this course is also designed to assist the student in integrating much of the knowledge and skills that have gained in the core management curriculum. The problems or issues of strategy formulation, formation and implementation or execution cover the whole spectrum of business and management. The main objective is to sharpen your abilities to think strategically, to make strategic decisions, and to weigh things from the perspective of the total enterprise. It means systematically exposing the student to the rigors of industry and competitive analysis, to the characteristics of a global market environment, to the important ingredients of strategic moves and plans, and to the varied managerial tasks associated with implementing and executing the chosen strategy.

Systems and Information Technology
Management Information Systems is an interdisciplinary course for post-graduate students to understand the dynamics information and communications technologies, process management, and organizational changes. Topics include the evolution of information and communications technologies in firm, some aspects of computer hardware and software, strategic information systems, electronic commerce, analysis and design systems, and global information systems. The main focus of this course is building positive attitudes of students toward the strategic role of information and communications technologies especially in the process of business decision-making.

Degree Requirement
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Submitted by: Administrator Mon, 13 Nov 06

MMUGM adopts a trimester system. One academic year consists of three four-month trimesters, beginning August, December, and April. The MMUGM curriculum is designed to allow students to complete their studies within a reasonable time frame. The normal study period is 16 months for the Regular Class and 24 months for the Executive Class and Dual Degree Program. The maximum study period permitted is twice as long as the normal study period.

To qualify for the MM degree, students are required to:

  1. Complete at least 43 credit hours, including 3 credit hours of thesis
  2. Take and pass mandatory non-credit courses
  3. Maintain a cumulative GPA of at least 3.00, with no more than two C grades and no D grades

The 43 credit hours comprise 10 credit hours of compulsory core courses, 21 credit hours of elective core courses, 9 credit hours of major concentration core courses, and 3 credit hours of thesis. Students are also required to take one non-credit course (writing kills) and attend guest lecturers on current business issues.


MMUGM curriculum is designed to allow students complete their study within a reasonable time frame. The normal study period is 16 months for Regular Class and 24 months for Executive Class and Dual Degree Program. Maximum study period permitted is twice as long as normal study period.

MMUGM offers eight areas of concentration: Accounting, Finance, Marketing, Human Resources and Organization, International Business, e-Business, Strategic Management, and students taking concentration courses from more than one concentration area will be considered to be majoring in eighth concentration area, which is General Management.

MMUGM 2004 Curriculum is expected to answer the needs of business school graduates in a changing business environment. MMUGM New Curriculum with all courses is shown in these following tables:

Program's credit hour

Pre-MM Program
MM Program
Core courses
Concentration couses

Pre-MM Courses

MM Courses

Trimester No Courses Credit
1 3
2 3
3 3
4 2
5 2
6 3
Managerial Personality (4 Sessions)
II 1 3
2 3
3 3
4 3
Special Interest Course 1
Managerial Personality (4 sessions)
III 1 3
Special Interest Course 2
Special Interest Course 3
Managerial Personality (4 sessions)
IV 1
Thesis (lanjutan)

Concentration courses

Finance: Portfolio Management, International Finance, Risk Management
Accounting: Financial Analysis and Business Evaluation, Taxation for Business and Investment Planning, Strategic Management Accounting, Corporate Governance and Control
Marketing: Consumer Behavior Analysis, Global Marketing, Industry and Competitive Analysis, Advanced Marketing Strategy, e-Marketing
International Business: International Finance, Global Marketing, International Trade
Human Resource: Organizational Structure and Design, Performance Management, Organizational Change and Development, Strategic Human Resource Management
e-Business: Managing e-Business, Analysis and Design e-Business, e-Marketing, Supply Chain Management, Strategic Information Systems, Knowledge Management, Business Project Management
Strategic Management: Industry and Competitive Analysis, Corporate Strategy, Strategic Leadreship

Tuition Fee

Tuition Fee for Bilingual Program
Term of Payment Deadline of Payment Amount (IDR)
Pre-MM At registration time
Before Pre-MM Trimester Midterm Examination
Before Trimester I Midterm Examination
Before Trimester II Midterm Examination
Before Trimester III Midterm Examination

Tuition Fee for International Program
Term of Payment Deadline of Payment Amount (IDR)
Pre-MM At registration time 8,000,000
Before Pre-MM Trimester Midterm Examination
Before Trimester I Midterm Examination
Before Trimester II Midterm Examination
Before Trimester III Midterm Examination

Tuition Fee for Weekend Program
Term of Payment Deadline of Payment Amount (IDR)
At registration time
Before Pre-MM Trimester Midterm Examination
Before Trimester I Midterm Examination
Before Trimester II Midterm Examination
Before Trimester III Midterm Examination

  • Expenses for books are excluded from tuition fee mentioned above.

Non Credit Courses Print E-mail

To qualify for MM Degree, one of the requirements for students is to take and pass mandatory non-credit courses. These mandatory non-credit courses are Management and Communication Skills and Guest Lecture.

The first is mandatory non-credit course is Managerial and Communication Skills. Topics discussed in this course are:
  1. Negotiation Technique I & II
  2. Lobbying
  3. Table Manner Course
  4. Interview Technique
  5. Executive Skills
  6. Marketing Intelligent
  7. How to be Confident and Assertive
  8. Introduction and Professionalism
  9. Performance Managerial
  10. Presentation Managerial.

Guest Lectures are taught by outstanding business practitioners with topics conform their core competency and experience. Guest lectures are held in MMUGM Auditorium and must be attended by all MMUGM students.

No. Date and Vanue Speaker Topic
June 26, 2004
MMUGM Jakarta
Franciscus Welirang
CEO of PT. Bogasari Flour Mills
H.M. Kusnan Martono
CEO of Perum Peruri
Winny E. Hasan
CEO of PT. Bank Bumi Putra
Corporate Leadership in Reformation and Transformation Era
September 17, 2004
MMUGM Yogyakarta
Dr. Muliaman D. Hadad
Head of Financial System Stability Bureau, Bank Of Indonesia
Implementation of Indonesian Banking Architecture
August 19, 2004
MMUGM Yogyakarta
Robby Djohan
CEO of PT Citra Investa
Restructuring Startegies
Februari 19, 2004
MMUGM Yogyakarta
A. Riawan Amin
CEO of Muamalat Bank
Muamalat Bank: Existance and Startegic Challenge to Face Social Values Transfer
January 15, 2004
MMUGM Yogyakarta
Rusdi Kirana
CEO of Lion Air
Lion Air and The Continue of Indonesia's Airlines on The Growth Curve
September 18, 2003
MMUGM Yogyakarta
Djauhari Oratmangun
Directure of Economic Development and Natural Environment, Ministry of Foreign affairs, Republic of Indonesia
The Indonesian Competitiveness in Global Economy
July 17, 2003
MMUGM Yogyakarta
Asman Abnur
Vice Mayor of The City Administration of Batam
Challenges and Problems in Developing Batam as Free Trade Zone
February 21, 2003
MMUGM Yogyakarta
Prof. Howard Dick
Departement of Management, The University of Melbourne, Australia
Corruption, Collusion, Nepotism: An Indonesian Case
September 10, 2002
MMUGM Yogayakarta
Valerio Nanini
CEO of PT. Nestle Indonesia
International Management

Executive Program Print E-mail
Kendala yang selama ini dirasakan dan dialami oleh para institusi adalah waktu yang terbatas bagi para eksekutif atau manajernya untuk mengikuti proses pengembangan yang sistematik dan terstruktur. Dengan mempertimbangkan kondisi ini, MMUGM menawarkan Program Eksekutif yang didesain khusus untuk diikuti oleh para eksekutif atau manajer yang memiliki keterbatasan waktu. Masa studi normal bagi mahasiswa kelas eksekutif adalah 24 bulan dan masa studi maksimal adalah dua kali masa studi normal (48 bulan)
Program Eksekutif ini memiliki kekhasan pada fleksibilitas waktu kuliah. Waktu kuliah telah didesain dengan tepat sehingga dapat diikuti oleh para peminat yang memiliki keterbatasan waktu.
Kegiatan perkuliahan diselenggarakan dengan ketentuan sebagai berikut:
  1. Kuliah Pra-MM diselenggarakan dua minggu sekali, pada hari Sabtu (07.00-21.30 WIB) dan Minggu (07.00-17.00)
  2. Mulai trimester I (program MM) kuliah diselenggarakan tiga minggu sekali, pada hari Sabtu (07.00-21.30 WIB) dan Minggu (07.00-17.00)

Kurikulum Program Eksekutif mengintegrasikan program Pra-MM dan program MM menjadi satu kesatuan. Dengan demikian semua calon mahasiswa wajib mengikuti dan lulus program Pra-MM sebelum memulai kuliah di program MM.

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